What is Conversational AI, and what the future holds?



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AI and its exponential growth

Technological advancement in artificial intelligence (AI) space has captured the public imagination. But this accelerating pace of innovation comes with an increased state of uncertainty about where AI is headed and how it will impact human interactions. We take a look at how AI is changing that way we communicate and what the future holds.


How can banks benefit from WhatsApp Business Solution



WhatsApp has championed the space of communication since its arrival. With 1.6 billion users in 180+ countries, WhatsApp has emerged as the go-to messaging app because of its ease of communication. Moving ahead, enterprises are now looking forward to leveraging this space in the best possible way with the introduction of WhatsApp Business Solution. There’s a lot of buzz around how businesses will be reaching out to its customers using WhatsApp and it is for all the right reasons.


Chatbot vs Human: Who will take over customer communication?



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The rise of chatbots:

The impact of artificial intelligence (AI) on customer service has been one of the widely debated topics in recent years. With the emergence of chatbots, powered by AI, the brand interactions and customer experience have taken a new shape.


WHY RBM OUTPERFORMS SMS?



Technology has revolutionized the way we communicate. With rich media and interactivity in messaging, brands will be able to increase customer engagement with the use of chatbots and artificial intelligence (AI). Taking a step ahead from SMS, RCS Business Messaging (RBM) is touted to be an emerging player in the mobile messaging space with its ability to reshape and revitalize the way we communicate and therefore will be playing a major role in the future of IP messaging.


Redefining consumer experience through Chatbots



Chatbots: An organization’s most valuable employee!

A chatbot is a service, fuelled by both rules and artificial intelligence. End users converse with a chatbot using a chat interface. This chat is similar to how they would talk to people in real life.

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Why are chatbots the future of marketing ?



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There has been a dramatic change in the way brands and customers have been interacting over the past few years. With everything going digital, consumers are increasingly opting for ways to communicate that are accessible, simpler and faster. Similarly, brands are looking for opportunities that will elevate different forms of customer engagement.